"VitaminSpice Enters Into a Distribution Agreement
With Amdistco for Iron Chef America Co-Branded VitaminSpice Seasonings"
Publisher's Note:
VTMS is a Unique Player in the Food Spices Market combining Vitamins and Nutrients with wholesome spices commonly used in every kitchen in the world. The company's partnership with "Iron Chef" the #1 Rated Show on the Food Channel is huge for the company and they just signed an agreement with a Amdistoco an American distributor for the co-branded Iron Chef/VitaminSpice Spices and Dessert Products which will ultimately mean significant revenues. VitaminSpice is uniquely positioned between the $100 billion health food/vitamin supplement industry and the multi-trillion-dollar traditional food industry. So put this one on your watchlist and do you homework on VTMS right away!
January 13 -
VitaminSpice Enters Into an Agreement With Amdistco for Iron Chef America Co-Branded VitaminSpice Seasonings
VitaminSpice (OTC Bulletin Board: VTMS) (German WKN: A0YCND) (www.VitaminSpice.net) has joined hands with Amdistco for co-branded products with the popular cooking show, Iron Chef America. The companies will offer a line of co-branded seasonings and dessert toppings. Initially, there are plans to launch several blended seasoning packs formulated with VitaminSpice's proprietary microencapsulated multi-vitamins.
The arrangement will be managed by American Distribution Company (Amdistco.com), which also holds the license for other prominent licensors. The process to bring this special co-branded mix to the market has already gone through several months of discussions. Labeling for the packaging has already been created for each of the Iron Chef America/VitaminSpice multi-packs to hit the market soon.
Ed Bukstel, President of VitaminSpice, said, "This is a really promising partnership. From the loyal viewer following the original Iron Chef to the press they're receiving for the Super Chef Battle at the White House, they're constantly reinventing themselves. It's a great fit for an innovative product like VitaminSpice."
Amdistco, which currently distributes many categories for Iron Chef America, is pleased to welcome VitaminSpice to the handful of successful companies they service. "We feel our association with this product is tremendous and promising. Given the awareness of VitaminSpice as first-to-market with their line of vitamin-enhanced spices, and Iron Chef America's popularity, they appear positioned to serve up many tasty offerings to a food-loving audience," stated Jerry Bruch, President, American Distribution Company.
About VitaminSpice
VitaminSpice is uniquely positioned between the $100 billion health food/vitamin supplement industry and the multi-trillion-dollar traditional food industry. A pioneer in the emerging foodceutical industry, VitaminSpice sells vitamin- mineral- and antioxidant-infused spices and food products. Their offerings currently include Crushed Red Pepper, Ground Black Pepper, Sea Salt, Italian Seasoning, Ground Cinnamon and Granulated Garlic. A proprietary micro-encapsulation process keeps the vitamin properties locked inside, even when heated, allowing the food products to retain its full flavor.
For additional news and information on VitaminSpice, contact Ed Bukstel at 484.367.7401 or visit VitaminSpice.net.
Company Overview
VitaminSpice is uniquely positioned between the health food/supplement industry and the traditional food industry by producing savory spice blends married with proprietary micro- coated essential vitamins, minerals, nutrients and antioxidants. Through a unique patent-pending manufacturing process, the nutritional value of any food is increased. The brainchild of founding President and CEO, Ed Bukstel, VitaminSpice originated during an “Ah-Hah” moment with his two daughters while cooking in their Pennsylvania home. What followed was a new line of spices that improves health and wellness by a medium not previously thought to add any benefits to food other than flavor. The production process consists of customizing spice blends with various essential vitamins and minerals through patent-pending micro-encapsulation. Nutritional supplements are chosen based on customer specific needs and then microencapsulated to increase the vitamin's water solubility and heat resistance. During this stage, the vitamins are taste masked and the internal nature is kept intact up to 200 degrees for cooking use. Next, the microencapsulated vitamin is blended with various spices to complete the process and yield a final consumer-ready product. Both the spices and microencapsulated vitamin ingredients are Generally Recognized as Safe (GRAS) and undergo multiple random quality control steps throughout the entire process to comply with Good Manufacturing Practices (GMP). The result is a neutral tasting, all-natural, 100% vegetarian, gluten free, calorie free, preservative free and sweetener free premium spice blend.
Products
The nutritional value of the product line varies from 17% to 84% of the Recommended Daily Intake (RDI), depending upon which blend is chosen. With six various vitamin formulas and six premium spices, there are thirty six “food-ceutical” product lines. Premium spices consist of six of the most common finishing spices:
Sea Salt
Ground Pepper
Granulated Garlic
Ground Cinnamon
Crushed Red Pepper
Italian Seasoning
Vitamin formulas consist of unique combinations to enhance and stimulate healthy diets:
Cardio formula
Energy formula
Joint formula
Immune formula
Kids formula
Multivitamin formula
Company Devlopments
The company has co-marketing/ co-branding Memorandum of Understandings (M.O.U.'s) with Iron Chef America and Christina Pirello of www.christinacooks.com, which represents significant revenue generating opportunity. Iron Chef is the #1 rated show on the Food Network with over 7.1 million weekly viewers. Christina Pirello (www.christinacooks.com) is a culinary celebrity personality with over 140 episodes airing on PBS in America. Christina Pirello and VitaminSpice have combined forces to develop an Italian spice blend with vitamin formulations to aid athletes in pre-workout and post-workout recovery. These products will be featured on Christina Pirello’s cooking show on ShopNBC. Her story is unique because she battled back from leukemia at the age of twenty-six, and overcame the odds by changing her diet to unprocessed natural whole foods. Currently she is a professor of culinary arts at Drexel University and educates the general public on the importance of the close relationship between diet and health. The company is also in talks with a nutritional performance sports drink company with celebrity athlete endorsements, to develop a spice blend based on workout recovery formulations that include protein, antioxidants, electrolytes, and natural sugars.
VitaminSpice also has teamed up with Order Dog, a technology company that provides third party business solutions to the natural products industry. VitaminSpice and Order Dog have a M.O.U. that will be to market VitaminSpice during various online ordering processes at www.orderdog.com.
VitaminSpice was awarded the Gold Medal endorsement by the American Masters of Taste in a triple blind judging event. The Masters of Taste have been judging foodservice and retail products since 1989.
The company is involved with corporations, schools, associations and families to help provide additional nutritional delivery systems to combat childhood obesity. In June 2009, VitaminSpice met with several attendees to discuss health, wellness, and nutrition for children at the National Conference on Childhood Obesity that was sponsored by the Physicians Committee for Responsible Medicine.
A pilot program with one of the largest school districts in America is underway to check the utilization rates of children using vitamins in order to increase the number of students who are receiving the Recommended Daily Allowance for nutrient intake.
Selected as one of the most innovative products at the National Products Association Expo in 2009, the company has received indications of interest from such stores as Whole Foods Markets, Chopra Center, Gary Nulls, among other traditional grocery chains and restaurants.
VitaminSpice has several distribution arrangements with talks underway in the health, food services, and the retail grocery sector and are expected to be completed in the upcoming weeks.
Talks initiated with Former Wal-Mart CEO William Fields to join the Board of Directors. Mr. Fields led Wal-Mart from $40 million to over $70 billion in sales from 1993 to 1996.
Management
Edward Bukstel (Chief Executive Officer/Chief Financial Officer)
Mr. Bukstel has18 years of data integration, data security, and communications experience. He has successfully licensed systems and services to companies, including international pharmaceutical and managed care organizations. He was a founding member of the ASTM E1238 Standard that became integrated into HL7 and has been a national speaker on electronic data interchange and has been a guest lecturer at The Wharton Business School. He has consulted for various public companies in industries ranging from satellite communications to financial transactions and is a founder of an internet search engine application, Iprecis.com. As a founder of the Freedom Calls Foundation providing free communications solutions for troops in Iraq he was nominated for the Zachary and Elizabeth Fisher Humanitarian Award, the highest civilian honor awarded by the Department of Defense. He also provided innovative Satcom solutions as an EVP at Skyframes, Inc., and in addition, was a Vice President at Synetic and CareInsite Corporation (currently WebMD). Mr. Bukstel holds a Bachelor or Sciences from Muhlenberg College and has completed graduate coursework in Molecular Biology from Temple University.
Dror Rom (Secretary)
Mr. Rom is CEO of Prosoft Corporation, a company serving the pharmaceutical industry. Dror holds a PhD in Statistical Analysis. Dr. Rom is a noted expert in statistical analysis for pharmaceuticals and represents clients before the FDA.
Recent VTMS News:
December 16-
Vitamin-Spice Combo a Win-Win for Retailers
According to market research publisher, Packaged Facts, consumers are looking at premium fare that offers not only convenience, but health and nutritional benefits as well and it appears that VitaminSpice (OTCBB: VTMS) may be just the ticket, having combined vitamins with ordinary spices.
VitaminSpice is the brainchild of Mr. Ed Bukstel, who was cooking for his daughters one afternoon when he decided to add vitamins along with spices to the meal and from there it's been a whirlwind success story that has caught the eye of perhaps one of the nation's icons of retailing, Mr. Bill Fields, the former CEO of Wal-Mart Stores who was credited with building the largest discount retail chain in the world.
"VitaminSpice's technology and ability to enhance health and nutrition through the use of everyday products is a real breakthrough," said Fields.
Mr. Fields recently joined the board of directors of VitaminSpice. Fields' consulting firm, Fields Texas Unlimited, is charged with introducing VitaminSpice's products into the US market. A market where spice sales have been growing steadily, according to Package Facts' Spices and Seasonings in the U.S. report.
The nation itself has been on a health kick for some time and vitamin sales are on the rise -- perhaps even more so than retailers care to talk about. Wal-Mart alone has an entire section of their stores dedicated to vitamins and in the grocery aisle, spices command a respectable amount of shelf space in the discount retail chain as well as major grocery chains like Safeway and Kroger's. But in VitaminSpice's case, their products will also appeal to drug chains like Walgreens, perhaps creating a double market penetration of both grocers and druggists alike.
While VitaminSpice has yet to announce a major retail chain making room for their vitamin-spice products, Fields is more than confident that the Wayne, Pennsylvania-based Company will soon be found in just about every retail chain, chalking it up to simple consumer logic -- "They [VitaminSpice] have created an easy and convenient format that does not alter the quality of the base products."
Nutraceuticals World online editor, Joanna Cosgrove, called VitaminSpice, "A Company that found an innovative way to boost the nutritional quotient of everyday seasonings." Cosgrove noted in an interview with Bukstel that VTMS' sales were "flourishing, not just in grocery and natural food venues, but also in retirement homes and school districts."
VitaminSpice
996 Old Eagle School Road, Suite 1102
Wayne, PA 19087
Phone: 610-994-1657
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